IMB™ Gains Recognition in National Mortgage Market Movers Report

Recent mortgage market mover data shared publicly by RETR founder James Hooper highlighted an exciting milestone for IMB™. Recognized among the top 10 gainers in the non bank / credit union category based on aggregate production trends over the past 14 months, the recognition reflects the continued momentum and growth of the independent mortgage broker channel.

As more mortgage loan officers reconsider the limitations of retail banking, the independent mortgage broker model continues gaining traction across the industry.

Rising borrower expectations, pricing pressure, and the need for stronger support systems are leading many MLOs to explore independent mortgage brokerage as a long term path for growth.

Why More Retail Bank MLOs Are Exploring Independence

For many retail bank loan officers, today’s market has created new conversations around compensation, branding, marketing freedom, and long term business growth.

Recent broker channel growth trends continue showing why more MLOs are considering the transition from retail banking to the independent mortgage broker model.

Today’s borrowers are more informed than ever. With online rate comparisons, AI tools, and increased competition in the mortgage industry, loan officers are feeling greater pressure to remain competitive while still delivering a high level of service and communication.

As borrowers increasingly prioritize communication, personalized guidance, and competitive options, independent mortgage brokers are proving they can compete and grow in a rapidly changing market.

How IMB™ Supports Independent Mortgage Loan Officers

At IMB™, we believe independence works best when paired with the right support systems.

Through the IMB™ Portal & Community, marketing resources, technology tools, collaboration opportunities, and ongoing support, our goal is to help mortgage professionals grow sustainable businesses while maintaining the flexibility and independence many loan officers are searching for today.

IMB™ combines the flexibility of independent mortgage brokerage with the structure and support many MLOs are accustomed to in retail environments.

From onboarding support to marketing resources and collaboration opportunities, the focus is on helping loan officers grow their business while remaining competitive in today’s market.

What This Recognition Means for the Broker Channel

This recognition is ultimately a reflection of the hard work and dedication of the independent loan officers, referral partners, leadership, and community members who continue building momentum together.

As more MLOs seek better pricing, stronger support, and greater long term opportunity, the shift toward independent mortgage brokerage continues gaining momentum across the industry. We are excited about the future of the broker channel and where IMB™ is headed next.